DHS Ad Campaign Linked to 2.2 Million Self-Deportations, Savings of $39 Billion

The Department of Homeland Security (DHS) has defended its recent advertising blitz, claiming it drove over 2.2 million self-deportations and saved taxpayers $39 billion. The campaign targeted undocumented immigrants and encouraged them to voluntarily leave the US, a move that has been scrutinized by some lawmakers in the Senate. DHS deputy assistant secretary Lauren Bis attributed the campaign's success to its effectiveness in promoting voluntary departures.