Shareholders of top brands back diversity and inclusion efforts against corporate critics
Diversity, equity and inclusion (DEI) efforts are thriving among shareholders of major corporations such as Costco, Apple, and Levi's, indicating a shift in investor sentiment on corporate social responsibility. This marks a notable exception to the trend of DEI losing support among public investors in recent years.

Diversity, equity and inclusion efforts are gaining traction among corporate America's shareholders, with major companies such as Costco, Apple, and Levi's seeing significant support for their DEI initiatives from investors this year. This trend is a departure from recent struggles to implement DEI measures at the highest levels of business operations. According to reports, these companies' investors have shown increased backing for policies aimed at promoting diversity and inclusion in the workplace. As a result, shareholders are signaling that they believe DEI efforts will drive long-term value creation and sustainability.